The Icing Artist
@TheIcingArtistI've spent 12 years on YouTube stumbling in the world of cake decorating, all the while sharing my struggles and successes with our audience. On 'The Icing Artist' I create fun dessert challenges and experiments breaking down the barriers of intimidating foodie content, making it approachable for everyone! We're laughing, we're baking and we're having a good time making ridiculous things! Visit our Shop: https://theicingartist.shop/collections/all Follow us on social media! TikTok- https://www.tiktok.com/@theicingartist Facebook- https://www.facebook.com/laurietheicingartist Instagram- www.instagram.com/icingartist
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- Subscribers
- 4.7MTop 2%
- Avg views
- 214KTop 10%
- Median views
- 453KTop 9%
- Views per subscriber
- 10%Top 55%
- Engagement rate
- 2.9%Top 68%
- Past sponsors
- 8+
Merge Cruise - Last published
- 5mo ago
- Est. Rate $
- Reveal
- Audience Score
- 67by Scout
- Sponsor Score
- 61by Scout
Videos
- Cake Smoother23:15I Paid Bakeries $3,500 to Make IMPOSSIBLE AI CAKES! Ep2128K views · 8d ago
- Cake Smoother24:56Can I Decorate a Cake Better Than a 5 Star Bakery?101K views · 22d ago
- Bakers Passport40:36I Tested Stand Mixers at EVERY Price Point!254K views · 1mo ago
- Buttercream Survival Guide12:17The Cake That Fell Down the Stairs!192K views · 1mo ago
- Bit20:24I Paid $1,600 for CAKE, and IDK what to think...392K views · 2mo ago
- Cake Smoother15:49Turning a $20 Grocery Store Cake into a $700 Wedding Cake!189K views · 3mo ago
- Finespun Cakes34:03We Made Taylor Swift’s Wedding Cake!214K views · 4mo ago
- Course20:46I Paid Bakeries $2000 to Make IMPOSSIBLE AI Cakes!1.2M views · 4mo ago
Past Sponsors
Click a sponsor for its videos · Purple = dedicated video · Orange = integrated read · Grey = mentioned, not a paid sponsor
Verified Rates
Verified rates were supplied by The Icing Artist’s management and are shown as a range. Any other figure is an estimate and is marked as one.
Audience Demographics
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Sponsorships observed in Babbl’s corpus of paid YouTube placements. Counts are a lower bound. Data as of 2026-10-03.