Matthew Li
YouTubeEverybody eats food, hopefully. Off The Menu is a series about a regular guy (me) exploring what I thought I knew about food and discovering cuisines & cultures I've never knew about. I'm NOT an expert NOR a journalist, but a normal guy who likes to eat different foods and is curious about their history.
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- Subscribers
- 39.9KTop 63%
- Avg views
- 45.7KTop 30%
- Median views
- 25KTop 56%
- Views per subscriber
- 122%Top 9%
- Engagement rate
- 6.2%Top 20%
- Past sponsors
- 1+
- Last published
- 1y ago
- Est. Rate $
- Reveal
- Audience Score
- 80by Scout
- Sponsor Score
- 3by Scout
Videos
- 19:09Vietnamese Food, Mapped38.3K views · 4mo ago
- 18:24Thai Food, Mapped37.8K views · 5mo ago
- 21:55There's a Hidden Cuisine in India96.5K views · 6mo ago
- 19:25British Food, Mapped34.1K views · 7mo ago
- 18:09Japanese Food, Mapped83.5K views · 9mo ago
- Featr Media17:25Why the Philippines is Making Crazy Bread14.5K views · 10mo ago
- Featr Media12:48Filipino Food, Mapped23.1K views · 11mo ago
- 15:18Why Korea Has So Many Side Dishes84.5K views · 13mo ago
Past Sponsors
Click a sponsor for its videos · Purple = dedicated video · Orange = integrated read
Rate Estimates
by ScoutEstimated from audience performance, not published by Matthew Li. A creator who claims this profile replaces them with their real rate card.
Audience Demographics
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Estimated from the people who engage with Matthew Li. One reveal opens all three for 3 credits, charged only if there is data.
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Sponsorships observed in Babbl’s corpus of paid YouTube placements. Counts are a lower bound. Data as of 2026-10-03.